Murat Esmer

Blog

Building in public. Writing about systems, music, ventures, and the work of becoming more intentional after forty. Not advice. Documentation.

The Tolerance Trilogy: Building a Dystopia with the System's Own Tools
April 23, 20265 min

The Tolerance Trilogy: Building a Dystopia with the System's Own Tools

MUSICAI
The Revenge of the Humanities: Why Everything I Learned Outside the Classroom Is Now the Only Thing That Matters
April 17, 20269 min

The Revenge of the Humanities: Why Everything I Learned Outside the Classroom Is Now the Only Thing That Matters

STRATEGYGROWTH
The Final Walled Garden: Why Meta Andromeda Changes Every Growth Strategy
April 14, 20267 min

The Final Walled Garden: Why Meta Andromeda Changes Every Growth Strategy

STRATEGYGROWTH
The Algorithm on Trial: What the Meta and YouTube Verdict Actually Means
April 8, 20265 min

The Algorithm on Trial: What the Meta and YouTube Verdict Actually Means

STRATEGYGROWTH
What Substack Gets Right: A Review and a Reading List
April 8, 20267 min

What Substack Gets Right: A Review and a Reading List

GROWTHCREATORS
The Rise of Dopamine Culture: How Algorithms Rewired Everything We Create, Consume, and Feel
April 5, 202613 min

The Rise of Dopamine Culture: How Algorithms Rewired Everything We Create, Consume, and Feel

STRATEGYGROWTH
The End of Subscription-First: Why Creators Need a Better Revenue Model
April 3, 202610 min

The End of Subscription-First: Why Creators Need a Better Revenue Model

CREATOR ECONOMYMONETISATION
The Minimalist Marketing Stack
April 3, 20267 min

The Minimalist Marketing Stack

MARKETINGTOOLS
Lava Lamp: The Spotify Focus Playlist That Actually Holds the Room
April 2, 20263 min

Lava Lamp: The Spotify Focus Playlist That Actually Holds the Room

MUSICPLAYLISTS